Essentially, the purple acts as a toner that helps to reduce those yellow/orange hues and transform your hair into cool, ashy blonde.

Does purple shampoo make hair Ashy?

Purple shampoo is a type of shampoo that was formulated to contain teeny-tiny molecules of purple dye. When purple dye (in particular, Ext Violet #2), interacts with a yellow-y head of blonde hair, the result is a more ashy, less chicken-yellow shade of blonde.

Does purple shampoo dull your blonde?

Yes, purple shampoo could be making your blonde hair look darker — but don't worry, it's fixable. … While the violet tones in purple shampoos can help bring blonde back to life, it does this by adding more toner; in effect, covering up the mineral coating on the hair cuticle.

Can purple shampoo make your hair dull?

Did you know that most purple shampoos can make your hair too dry? It's designed to remove brassiness from your hair, but if used incorrectly they can leave a buildup on your strands that makes them brittle and dull.

Will purple shampoo tone down blonde hair?

Is Purple Shampoo Only for Blondes? While purple shampoo is essential for a bleached blonde look, you can also use it on darker shades of blonde. Purple shampoo is for anyone looking to reduce brassy, yellow, or orange tones in their hair color.

What happens if you put purple shampoo on ash blonde hair?

Purple shampoo only works on light-colored hair, so anything from an ashy blonde, to grey/white hair. It won't affect your darker hair at all!

What happens when you use purple shampoo on ash blonde hair?

'Purple shampoo neutralises the yellow in blonde hair, leaving a creamy to ash result,' explains leading colourist and celebrity favourite, Josh Wood. … So when you wash with this particular shade of shampoo, it deposits purple pigment into blonde hair, to counteract any yellowy tones that start to shine through.

Does purple shampoo make blonde hair lighter?

Purple shampoo is for already bleached hair, so if you're hoping to lighten brown hair with purple shampoo, you'll be disappointed. This is all down to the fact that purple shampoo isn't lightening. Instead, it brightens blondes by canceling out yellow tones, which just happen to be opposite purple on the color wheel.